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2020: When Plans Change

As a year complete with an ongoing pandemic, political division and social tension around systemic racism comes to an end, now is the time for reflection.  Navigating the chaos has changed how animal welfare is conducted.  How does that impact our strategic plans and how can we use our learnings the most impactful way possible?   

Join us as we sit down with three completely different organizations and ask them all the same thing, “what does strategic planning mean to you and why is it more important now than ever?” 

Bethany Heins leads us through this look back on 2020 with Becca Britton who serves as executive director for Neighborhood Pets, Paula Powell the director at El Paso Animal Services, and Brent Toellner the senior director of national programs at Best Friends Animal Society.

Panelists Intros

Audience Q&A 

  • How do you address proposed changes and implement those changes within the strategic plan?  What makes it important enough to lead to a change in the plan? 42:00 
  • How do you find a consultant?  How much does it cost? 46:00 
  • If you are not a clinic, how do you meet the vet needs of your clients/members? 48:00 
  • What kind of goal should you set?  One that is broad? tangible? What kind of wording is important when setting a goal?  50:00 
  • Regarding laddering up plans, how do you suggest that Municipal Orgs approach laddering up to Municipal strategic goals which are totally focused on human services.  We find that our government typically has goals around transit, recreation and municipal growth which seem so specifically worded towards people. 51:00 

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