Operational Playbooks
Best Friends recognizes that the world of animal sheltering is a fast-moving, ever-changing environment with new lifesaving programs popping up all the time. Some of the most tried and true programs have proven to be critical in today’s daily operations, yet some agencies struggle with implementing them or even knowing where to start! That’s why we have assembled these operational playbooks as recipe cards to get you started. What you will find here are basic starting points on what you will need to get these programs up and running and some resources to take you to the next level.
Daily Checklist and Time Stamps for Shelters
Deciding Whether to Launch a 501(c)(3) Support Group
Digital Fundraising Series: Business Continuity in a Digital Program
Digital Fundraising Playbook Series: Choosing Images for Digital Fundraising
Digital Fundraising Playbook Series: Creating a Compelling Website Giving Experience
Digital Fundraising Series: Email Marketing Basics
Digital Fundraising Playbook Series: Ensuring Email Deliverability
Digital Fundraising Series: Facebook Fundraising
Digital Fundraising Playbook Series: How to Make Meaningful Social Content on Any Channel
Digital Fundraising Series: Instagram
Digital Fundraising Series: Managing Negativity in Social Media
Digital Fundraising Series: Overview
Digital Fundraising Series: Planning a Multi-channel Campaign
Digital Fundraising Series: Revamping Your Website
Digital Fundraising Playbook Series: Top Six Metrics That Matter in Digital Fundraising
Digital Fundraising Series: Writing an Effective Email Appeal
Disease Control — The Role of Sanitation
Forming a 501(c)(3) Support Group
Forming and Working with a 501(c)(3) Board
Fundraising for Municipal Shelters
Proven Lifesaving Strategies for Big Dogs
Staff Development and Training
We also have a growing collection of free, on-line courses to help get programs started or take them to the next level.