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Best Friends National Adoption Weekend

Best Friends National Adoption Weekend is a network partner exclusive event created to help organizations like yours adopt out more animals. Participating partners have access to a robust marketing toolkit, national exposure on the Best Friends website and social channels, inclusion in paid national ads in your community, local and national press releases, as well as stipends for every animal adopted.   

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Nearly 10,000 animals adopted and $700,000 in adoption stipends distributed during the July event

Below are some highlights from the most recent 3-day event: 

  • 9,919 animals were adopted 
  • 589 network partners participated 
  • 73% increase in total adoptions over the same 3 day period last year (89% increase for dogs specifically) 
  • 73% of network partners chose to reduce or waive their adoption fees 
  • $300,000 was spent on paid digital advertising in participating partners’ communities, resulting in over 40 million impressions 
  • Many participating partners noted that the event promotion brought in new adopters which helped them find homes for long-time and harder-to-place pets 
Two women and a little girl sitting with a kitten

Over $178,000 distributed to participating network partners during National Adoption Weekend in May

Couple sitting behind dog with toy in its mouth
During the 3 day event, participating partners saw huge success:

  • 4,529 dogs and cats were adopted
  • There was a 96% increase in adoptions over the same 3 day period last year
  • 74% of groups reduced or waived their fees
  • Many partners adopted out longtime residents and animals who had been overlooked

Check out our latest program spotlight, Best Friends National Adoption Weekend – Take Two!, for more about the results of this event.