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Best Friends National Adoption Weekend

Best Friends National Adoption Weekend is a network partner exclusive event created to help organizations like yours adopt out more animals. Participating partners have access to a robust marketing toolkit, national exposure on the Best Friends website and social channels, local and national press releases, as well as stipends for every animal adopted.   

What: Best Friends National Adoption Weekend 

When: December 9-11, 2022 

Details: Participating network partners will receive a stipend for every animal adopted during the event - $25 per cat and $50 per dog.  

Registration deadlines are as follows: 

  • November 21 – Deadline to apply to become a Best Friends Network Partner if you are not already an approved partner. Find out more information about becoming a network partner or email bfnetwork@bestfriends.org with questions. If you are unsure if your organization is a network partner, you can check here.
  • December 5 – Deadline to register to participate in the event. 
  • December 16 – Deadline to submit event report in order to receive stipends.

Registration is now closed.

Access the marketing toolkit here >

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September 3-day event results in over 11,000 animals adopted 

 
Highlights from the September event include:  

Couple each holding a dog

  • 11,420 animals were adopted (15% increase over July event) 
  • 662 network partners participated (66% returning participants) 
  • 64% of participating partners chose to reduce or waive their adoption fees 
  • $300,000 was spent on paid digital advertising in participating partners’ communities, resulting in over 39 million impressions total (7.8 million impressions specifically for Spanish ads) 
  • $409,550 in stipends was distributed directly to participating partners 
  • Participating partners reported that the exposure from the event and reducing/waiving their adoption fees resulted in adoptions for animals that have been overlooked for months 

Nearly 10,000 animals adopted and $700,000 in adoption stipends distributed during the July event


Below are some highlights from the most recent 3-day event: 

  • 9,919 animals were adopted 
  • 589 network partners participated 
  • 73% increase in total adoptions over the same 3 day period last year (89% increase for dogs specifically) 
  • 73% of network partners chose to reduce or waive their adoption fees 
  • $300,000 was spent on paid digital advertising in participating partners’ communities, resulting in over 40 million impressions 
  • Many participating partners noted that the event promotion brought in new adopters which helped them find homes for long-time and harder-to-place pets 
Two women and a little girl sitting with a kitten


Check out the program spotlight, Second National Adoption Weekend results in nearly 10,000 animals finding new homes, for more results from this event.


Over $178,000 distributed to participating network partners during National Adoption Weekend in May

Couple sitting behind dog with toy in its mouth
During the 3 day event, participating partners saw huge success:

  • 4,529 dogs and cats were adopted
  • There was a 96% increase in adoptions over the same 3 day period last year
  • 74% of groups reduced or waived their fees
  • Many partners adopted out longtime residents and animals who had been overlooked

Check out the program spotlight, Best Friends National Adoption Weekend – Take Two!, for more about the results of this event.