Resources

Black cat in cardboard enclosure with printing to look like a brick house

2018 Digital Community Power Hour Webinar Series

The following webinars were recorded live and presented monthly for Best Friends Network partners and members of the Best Friends Digital Community.


Cat Behavior and Enrichment

Learn all about cats — from body language to socialization tips to specific techniques for enrichment to reduce stress, promote behavior modification and improve overall quality of life.

Presenter: Heather Henley, certified feline behavior specialist, Best Friends Animal Society

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Marketing Made Simple

The Best Friends national outreach team shares how to host an event your community will respond to, free and cheap tactics to get the word out, and an overview of adoption promotions.

Presenters: Jen Fick, marketing coordinator for network partner engagement, Best Friends Animal Society; Erin Miner, national marketing specialist, Best Friends Animal Society

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Using Data to Tell Your Story

Dive into your data with help from two of Best Friends' data experts. They will explain:

  1. Shelter Animals Count: dashboard tour, public dashboards, what’s available and how you can use it 
  2. Best Friends data: what we know and current visuals to describe national metrics 
  3. Gap analysis: How to analyze your data to target programs

Presenters: Nikki Kelley, manager of network strategy, Best Friends Animal Society; Abbi Crowe, Best Friends Network data specialist, Best Friends Animal Society

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Strategic Animal Control Operations

The shelter outreach team at Best Friends shares tips and ideas for redefining your shelter’s response to community issues, changing the community’s perception by making the time for proactive community outreach, using data to solve community issues more effectively, and more.

Presenter: Scott Giacoppo, director of national shelter outreach, Best Friends Animal Society

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How to Run a Digital Year-End Campaign

Find out what actionable steps will increase your organization's revenue during the holiday season, the time of the year with the greatest potential for nonprofits to raise funds.

Presenters: Amy Starnes, director of digital engagement, Best Friends Animal Society; Kate Moore, senior manager of digital campaigns and email marketing, Best Friends Animal Society

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Determining Eligibility for Cats in RTF and TNR Programs

From Best Friends community cat experts, learn how to identify the at-risk cats in your shelter and community, when to rescue in trap-neuter-return or return-to-field programs, and how to create action to help cats in your community.

Presenters: Desiree Triste-Aragon, community cat program manager, Best Friends Animal Society; Destiny Haney, community cat program manager, Best Friends Animal Society

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Unleashing the Power of Planned Giving

When it comes to donations, why wouldn’t we ask our most loyal and current donors to invest in the future of our organizations? During this recorded live webinar, our presenters answer these important questions:

  • Why are gifts in a will so important? 
  • What are the common myths that prevent organizations from starting and sustaining a planned giving strategy? 
  • What gifts from an IRA can be an immediate benefit to your organization?

Presenters: Karen Gallardo, director of planned giving, Best Friends Animal Society; Patricia Tolbert, network partner development strategist, Best Friends Animal Society

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Doobert 101 for Network Partners

Do you Doobert? Best Friends and Doobert have been working together to better meet the transport needs of Best Friends and the hundreds of shelters and rescue organizations currently transporting animals across the country. Learn more about the software from the founder and how Doobert can help your organization.

Presenter: Chris Roy, founder, Doobert

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Leadership for Lifesaving During the Holidays

Now is the time to plan how we want to be proactive in 2019 with lifesaving. These next few months are a time of year when shelter staff can take a breath and have the bandwidth to look at operations. Take this time to evaluate and plan things like foster programs before the spring and summer seasons hit and kitten season is upon us. In this webinar, we'll show you how to champion a new program or policy that will result in increased lifesaving and we’ll cover the five foundational gifts for leadership for lifesaving during the holidays.

Presenters: Tawny Hammond, national director of leadership advancement, Best Friends Animal Society; José Ocaño, director of the Pacific region, Best Friends Animal Society

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