The goal is to end the sale of puppies at pet stores in L.A.
"Puppies Aren't Products: Los Angeles" is a community-minded goal Best Friends LA Programs is trying to reach with the intention of rolling it out nationally.

In the city, celebrities and "Hollywood wannabes" tote toy-breed purse dogs, while in rural LA, high volume breeding facilities churn out pure-bred dogs as fast as they can sell them.

Los Angeles County has the highest shelter intake numbers in the nation. Los Angeles also has both the supply and demand for pure-bred puppies, which make it the perfect place to start.